A count you can defend.
Old door counters count everyone twice and count your own team walking the entrance. You cannot run a chain on a number nobody in the room believes. Ours is up to 99% accurate, with staff excluded by face.
170+stores · IshonchRead the story →Same receipts, same Saturday. The floor team had been judged on a number that was 32 percent too high all year.
Every one of these is a guess until somebody counts the door.
Your own team is inside the traffic number.
Big-box entrances are busy places. Consultants step outside, loaders cross the line, security walks the door. A counter that cannot tell them apart adds them all to your traffic, and every conversion number downstream inherits the error.
Inflated traffic makes a good store look average and an average store look broken.
High-ticket floors live on consultant time. You cannot plan it against a fake curve.
Once the regions stop trusting the report, they go back to running on feel.
Roughly one in four counted bodies works here. Every conversion number downstream inherits that error.
One point of conversion, in money.
High baskets make the arithmetic brutal. A single point of conversion on an electronics floor is worth more than most marketing budgets. We run this with your own numbers in the demo.
Switched on for electronics
What a high-ticket floor turns on.
The counting is the floor. These are the modules electronics chains add on top, all of them processed on hardware inside your store.
Staff get a quiet alert the moment a top client walks in. Opt-in, processed on hardware in your store.
Instant alerts by email, Telegram or dashboard when a flagged person enters the store.
The metric that ranks a small store above a superstore when the small store is better run.
Next week per store and per hour, so seasonal categories get staffed before the season, not after.
Your own team lifted out of the number, calibrated against a manual count until the two agree.
A written summary of every store on Monday morning, and questions answered in plain language.
Chains that stopped guessing.
All case studies →One of the first chains on Vitrac, connected in 2021 at around 50 stores. Today 170+ branches count every visitor, every store and team gets a conversion target each period, and stores fix 1 to 3 points on average.
Read the story →The previous counter ran below 80%. The pilot also logged 10 watchlist detections and identified 2.8% of traffic as employees.
Read the case study →The mobile app allows us to see exactly how many customers enter, where they come from, and how each salesperson performs.
Audit your busiest door against a manual count.
30 minutes on a live dashboard with real store data.
Book a demo