See what sales reports hide.
A head office with seventy branches and only sales reports is half blind. Two branches can post the same monthly sales while one of them is quietly failing. Vitrac counts the visitors, up to 99% accurate, so you find out in week two instead of quarter three.
+9.1%store traffic after one campaign · NavbahorRead the story →Busy street, thin counter. People come in and leave without being served.
Quiet street, strong team. Almost everyone who walks in is served and buys.
On the monthly report these two branches are identical. One of them is losing 6,800 people a month.
Every one of these is a guess until somebody counts the door.
The demand that never reaches head office.
A pharmacy sale is unforgiving. When a product is missing the visitor walks out, buys it two doors down, and nothing is recorded anywhere. Counting the door turns that silence into a number purchasing can act on.
Staff memorise what is out of stock and stop writing it down.
A visitor who left without buying is invisible in every report you own.
Purchasing then plans the next month against demand it has never seen.
The gap is demand that walked out and was never written down anywhere.
The number purchasing never had.
A pharmacy sale is unforgiving. When a product is missing the visitor leaves and nothing is recorded. Counting the door closes that loop, branch by branch, week by week.
Visitors at every branch, pharmacists and delivery drivers excluded by face, so a small branch stays readable.
Walk-ins against tickets on the same line. What is left is demand that arrived and left empty handed.
Unlogged demand per branch, per week, instead of what a pharmacist remembered to mention.
Seventy branches, ranked on the same line.
Traffic, conversion and unlogged demand for every branch. A quiet corner branch with a strong pharmacist stops looking like your weakest site.
Branch 14 sells as much as Branch 31 and loses forty percent of its demand doing it. Only one of those two facts was on the report before.
Chains that stopped guessing.
All case studies →Seventy pharmacies growing to one hundred, and no traffic number per door. A ten store Vitrac pilot changed that, and one geotargeted post became the first campaign measured in walk-ins.
Read the story →Very comfortable to work with professionals.
We were scheduling for the clock, not for the customer. Once we saw the traffic curves, we restructured how our teams operate.
Find the branch your report is hiding.
30 minutes on a live dashboard with real store data.
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